Our Story

Girls Play Tennis was born on a tennis court — and grew into something bigger than we expected.

It started with a simple idea: making tennis feel more exciting and expressive for young girls. Founded by a tennis mom who wanted her daughters to feel proud of who they were becoming, Girls Play Tennis began as a celebration of girlhood, ambition, and the joy of the game.

But something unexpected happened. The designs that resonated most — elegant, lifestyle-forward, deeply tennis — started finding their way to women too. Tennis moms. Former players. Women who never stopped loving the sport and the world around it. Women who understood instinctively that a watercolor teacup full of tennis balls said something true about who they were.

Today, Girls Play Tennis is a lifestyle tennis brand for women who love the game — and for the girls growing up in it.

We create apparel that lives beyond the court: worn to early morning matches, coffee after practice, weekend errands, and every moment in between where tennis life and real life overlap.

Our designs are playful but considered. Expressive but understated. Tennis enough to be recognized. Beautiful enough to be worn anywhere.

We believe tennis builds something in girls that stays with them forever — confidence, resilience, and the quiet knowledge that they belong on any court they choose to stand on. We make apparel that honors that journey at every stage of it.

Whether you’re raising the next generation of players or you never really left the game yourself — you’re exactly who Girls Play Tennis is for.